Email Automations
Email automations let you trigger actions when email delivery events occur. The most common use case is automatically tagging customers with an “Invalid Email” tag when their email bounces, making it easy to find and fix problematic addresses.Email automations work together with the Email Health & Bounce Suppression system, which automatically blocks emails to bounced addresses.
Default Automation: Bounce Tagging
PayRequest comes with a pre-built automation template: Email Bounce → Add Invalid Email Tag This automation:- Triggers when a customer’s email bounces
- Creates an “Invalid Email” tag (red) if it doesn’t exist
- Attaches the tag to the affected customer
Setting It Up
1
Go to Automations
Navigate to Automations from the sidebar.
2
Create the default automation
Click Create Automation — the bounce tagging template is pre-filled.
3
Customize (optional)
Change the tag name or color if you prefer a different label.
4
Save
The automation activates immediately and processes all future bounces.
Available Triggers
Available Actions
Automatic Tag Cleanup
When you update a customer’s email address to a different one, PayRequest automatically removes any tags that were added by email bounce automations. This means fixing an email address also cleans up the “Invalid Email” tag without manual work.Next Steps
Email Health & Suppression
How bounce suppression protects your sender reputation
Tags System
Learn more about organizing with tags